August 6, 2002

e-Coffee: Spend 25c to Save 5 min.?

Christian Crumlish

The Business Section of the the Rocky Mountain News has an article on Starbuck's new experiment with online ordering in advance:

In this latest version of clicks-and-bricks retail, customers order through the Internet or a cell phone, and in five minutes, their coffee's ready at checkout. Charged to a pre-arranged credit card number, the drinks come with a 25-cent fee.

Posted by xian at August 6, 2002 8:50 AM
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